{"id":5381,"date":"2017-10-18T20:30:46","date_gmt":"2017-10-18T19:30:46","guid":{"rendered":"https:\/\/jan-hospitality.com\/cestovnimu-ruchu-v-ceske-republice-se-dari-cim-to-je\/"},"modified":"2021-03-05T14:50:20","modified_gmt":"2021-03-05T13:50:20","slug":"tourism-is-doing-well-in-the-czech-republic-why-is-that-2","status":"publish","type":"post","link":"https:\/\/jan-hospitality.com\/en\/tourism-is-doing-well-in-the-czech-republic-why-is-that-2\/","title":{"rendered":"Tourism is doing well in the Czech Republic. Why is that?"},"content":{"rendered":"

[vc_row][vc_column width=”1\/2″][vc_column_text]Two years ago I was in Znojmo in July. Local hoteliers lamented that the city was empty, half the hotels closed and tourists were nowhere in sight. We then talked for a while about how to improve occupancy.<\/p>\n

Last year, all the hotels were open. And this year, you had no chance to find a vacancy in Znojmo if you decided that you wanted to go to South Moravia for a weekend on Thursday. This doesn\u2019t just apply to Znojmo, but the whole Czech Republic.<\/p>\n

Let’s briefly summarise why this is so.<\/p>\n

Return of the Czech tourist<\/strong><\/p>\n

Indeed, many more Czechs have begun to travel around the Czech Republic in recent years. There are many reasons. Safety. We are becoming wealthier. We have had our fill of foreign holidays. A lot of people choose to travel around the Czech Republic in summer because it\u2019s nice and warm here too. After all, they can go to the seaside when the weather turns cold and harsh. Interesting destinations have finally been created, hotels are expanding services, cities have invested in infrastructure, and new programmes and leisure activities are emerging everywhere.[\/vc_column_text][vc_column_text]Security – terrorists have not hit yet<\/strong><\/p>\n

No terrorist attacks have taken place in the Czech Republic so far. Paris, London, Barcelona, German cities – something has happened everywhere, and there\u2019s probably more to come. Many people have told me that terrorism has discouraged them from travelling to the world’s metropolises. It\u2019s lovely here at home too, isn\u2019t it?<\/p>\n

Ten of the safest countries in the world<\/strong><\/p>\n

    \n
  1. Iceland<\/li>\n
  2. New Zealand<\/li>\n
  3. Portugal<\/li>\n
  4. Austria<\/li>\n
  5. Denmark<\/li>\n
  6. Czech Republic<\/li>\n
  7. Slovenia<\/li>\n
  8. Canada<\/li>\n
  9. Switzerland<\/li>\n
  10. Ireland<\/li>\n<\/ol>\n

    Source: Global Peace Index 2017<\/em>[\/vc_column_text][vc_column_text]We don\u2019t want to hear it, but it\u2019s true. We\u2019re wealthy<\/strong>.<\/p>\n

    We all know that Germans and Austrians are wealthy. So are the French and English and Northerners and…. Few people in the Czech Republic want to hear that we\u2019re affluent too. We\u2019re doing well. Everyone has a job who wants one. We\u2019re earning good money. Almost none of us live below the poverty line. We buy the food we feel like, even on Sundays. Almost everyone can go on holiday. Few have no money to repair the fridge when it breaks down. We\u2019re literate; do you know anyone who can\u2019t read and write?[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_column_text]Foreign shores are not everything<\/strong><\/p>\n

    It\u2019s 28 years since the revolution, and many people have had their fill of trips to southern Spain, the Champagne region of France, the Italian coast. Globalisation has meant that you find the same store brands wherever you are. Many destinations have come closer and a visit there is no longer a matter of a week \u2013 you\u2019re in Dresden from Prague in an hour and a half by car or in Berlin in 3.5 hours by train.<\/p>\n

    Barkeepers have learned to be pleasant<\/strong><\/p>\n

    Services have shown unbelievable resistance. Amiable waiters, smiling waitresses, pleasant hotel receptionists, enthusiastic castle wardens. Certainly not everywhere, but it’s getting better. Five years ago, I took my family on a week\u2019s vacation to the Orlick\u00e9 Mountains. We wanted to have lunch at restaurants on our outings. We couldn\u2019t. Obnoxious staff \u2013 don\u2019t you love it when they say “can\u2019t you see I only have two hands”? Poor food. No regional specialties, all the same menus – pork with sauerkraut, sirloin in cream sauce, fried cheese. Over and over. However, I’m an optimist, every year I see improvement.<\/p>\n

    A fun programme, a place I want to come back to<\/strong><\/p>\n

    Hotels, cities, other localities have finally understood that they have to stand out in some way for people to want to go there. And especially to come back. For example, a beer spa (Ro\u017enov pod Radho\u0161t\u011bm), weekly yoga courses (Svat\u00e1 Kate\u0159ina Resort), farms offering organic food from their own animals and vegetables (Toulc\u016fv dv\u016fr), wine trails (Kyjov, Znojmo, Mikulov) and much, much more.<\/p>\n

    There are lots of places to go<\/strong><\/p>\n

    Have you noticed a lot of new guest houses and private hotels have opened? Successful entrepreneurs and enthusiasts are repairing farms in the regions where they were born, building accommodation and inventing other programmes (Ratm\u011b\u0159ice Chateau, Penzion Rokytno). Old hotels are being slowly renovated. City centres are being repaired. There are educational trails in forests. New look-out towers. Trails in the tree tops (\u0160umava), rope parks (Bed\u0159ichov in the Jizera Mountains). “Formula” tracks on the downhill slopes (De\u0161tn\u00e9 v Orlick\u00fdch hor\u00e1ch). Catch a trout in a pond and the restaurant will prepare it for you for dinner (Pstra\u017en\u00e9, David\u016fv ml\u00fdn).<\/p>\n

    The economy is booming<\/strong><\/p>\n

    People are spending, there\u2019s no unemployment (unemployment was 3.8% in September 2017), inflation is still down (2.2%), companies are manufacturing for dear life, real estate is being sold, journalists are feeding us articles about a great and bright future. We are feeling good, so we are travelling. May it last forever and ever.<\/p>\n

    Source: CNB statistics<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Number of guests in collective accommodation establishments (year-on-year change)<\/strong>[\/vc_column_text][vc_single_image image=”4749″ img_size=”full”][vc_column_text]Traffic growth in regions between 2015 and 2017, 1st half<\/strong>[\/vc_column_text][vc_single_image image=”4750″ img_size=”full”][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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